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applegrove

(118,642 posts)
Mon Nov 26, 2018, 02:55 AM Nov 2018

Is this why Fox has not posted on Twitter lately?

https://www.bloomberg.com/amp/news/articles/2018-11-26/murdochs-bet-that-fox-news-superfans-will-follow-network-online?__twitter_impression=true

Murdochs Bet Fox News Superfans Will Follow Network OnlineBy 

Anousha Sakoui at Bloomberg

"SNIP.....


Fox News executive John Finley has already lost the office sweepstakes on how popular the new Fox Nation online video service is likely to be. And he’s OK with it.

For several weeks, Rupert Murdoch’s media group has pitched collectibles to get fans to sign up for the service: a supercharged, streaming complement to the Fox News Channel for audiences who can’t get enough conservative commentary. The highest-priced goody bag -- including a three-year subscription and tactical military-style watch -- costs $1,200, and Finley completely underestimated the appeal of the offering.

“That so many people have enthusiastically signed up and committed that much time and money to it, we think is a very, very good signal,” Finley said in an interview before Tuesday’s launch. Beyond saying that the uptake was stronger than he expected, he declined to disclose the initial subscriber numbers.

Though just a startup, Fox Nation is already an integral part of Murdoch’s reshaped empire. The family is selling much of Fox News’ parent -- 21st Century Fox Inc. -- to Walt Disney Co. for $71 billion. As a result, Fox News, including projects like this one, will play a much larger role in the company. And while Fox Nation will compete with a dizzying number of streaming products, it’ll do so in Fox News’ particular way -- by appealing to a conservative-leaning audience that may find itself underserved by other media networks.

......SNIP"
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Is this why Fox has not posted on Twitter lately? (Original Post) applegrove Nov 2018 OP
Russia's safety net if facebook and others throttle their bots and trolls. PSPS Nov 2018 #1
My bet would be that most Fox News viewers can't afford/don't have access to high speed streaming. tanyev Nov 2018 #2
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