Retailers Capitalize on Hurricane Sandy Way Too Soon.
http://shine.yahoo.com/fashion/retailers-capitalize-hurricane-sandy-too-soon-210600100.html
On Monday evening, as a portion of the country declared a state of emergency, American Apparel declared a major sale. The retailer sent an email blast with a map highlighting the states hardest hit by Hurricane Sandy and offered online shoppers in those areas a "SandySale" discount code.
As if anyone in those nine states--Connecticut, Delaware, Massachusetts, North Carolina, New Jersey, New York, Pennsylvania, Virginia and Maryland--were bargain-hunting for spandex. The opportunistic moment sparked a serious backlash on Twitter. "Sandy Sale email blast? Really? The lowest of low," wrote one Twitter user, as others called for a company boycott.
As one of the worst weather disasters in recent history tore through the East Coast on Monday, major retailers seemed more concerned with customers' wallets than their well-being. Sprinkled between the news alerts, safety warnings and personal updates on Twitter, were totally ridiculous reminders from clothing retailers to shop, shop the storm away!
WTG Fuckwads.