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NBC's The Tonight Show created a product that ABC & CBS have been chasing for decades
At one point, Carson created 20% of NBC’s revenue. There were only 3 TV channels. 20% of NBC’s revenue meant they had way more revenue than CBS or ABC. ABC tried Joey Bishop (with Regis) and Dick Cavett bounced between CBS ABC and PBS - some really great discussions.
Jack Paar created something that didn’t exist. Johnny (an out of the blue pick) took it to somewhere no could see coming AND that can’t be replicated.