CLAY CHRISTENSEN: GE And Perdue Farms Will Disrupt Harvard Business School
Harvard Business School Professor Clay Christensen is the father of the idea of disruptive innovation, and one of a select few business thinkers who can claim that their theories influence the behavior of top companies.
Right now, he thinks that his own employer is ripe for disruption. He's argued previously that higher education as a whole "is on the edge of the crevasse," and will be disrupted by online competitors. In a discussion at Harvard's Nieman Journalism Lab (full video available here) Christensen focused specifically on the disruption of the MBA.
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"What's disrupting us is that operating companies are pulling in the training of management inside. They're creating their own corporate universities, like Intel University, GE at Crotonville," Christensen said. "The best corporate university that I've visited is Perdue University: This is not in West Lafayette Indiana, but it's in Salisbury, Maryland. Perdue Farms, the chicken company, has its own university. They teach themselves while they work, and it's growing like crazy."
Corporate universities aren't new. But they're starting to grow. And as they get bigger and better, and start to cater to people who might have gone for an MBA in the past, they'll be a compelling alternative for many executives-to-be.
For now, Harvard's not feeling the pain because these generally aren't people who would get in there in the first place. But bringing training in-house is much cheaper than hiring MBAs; it's more accessible to those who don't want to take on huge debt loads; the education is much more in line with what companies actually need; and people are working, getting experience, and earning a salary the whole time, rather than two years away from their career.
Read more:
http://www.businessinsider.com/harvard-business-school-disruption-2013-3
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