First Keith Olbermann, now Ed Schultz GRRRRRR My letter to MSNBC

[BigBearJohn]

To All Concerned:

Just when I was starting to believe in MSNBC again, what do you do?
You move Ed Schultz to weekends. Why on earth would you do that?
His ratings are great. He is the most honest, passionate, sincere, and caring
individual on your channel. He is the real deal. There is a reason why
Rachel Maddow is good friends with him. Maybe he’s too passionate for you.
Too much of a rabble rouser. He has integrity. Well, that’s exactly what made MSNBC such a great and unique place to visit every day for me. He cares about the little guy and shines a bright light through the baloney being promoted by politicians and supported by our corporate masters.

Then again, maybe that’s it. After all, GE is the owner and corporate master
of MSNBC. I guess Ed went too far for some stuffed shirt in the ivory tower.
What was I thinking? First you kick out Keith Olbermann, and now Ed Schultz.

Makes perfect sense. NOT!

Don’t think people aren’t aware of what you’re up to. I’m very sad to say that the MSNBC constellation just lost its biggest star and 90% of its luster.

Sign me,
Disgusted, once again.

[rsmith6621]

1. Fuckers....I Wont Be Watching Ezra Klien or Chris Hayes

...... If they put either one of those two in his place. Ed got pushed aside cause MSNBC is looking to attract the younger audience.


They will keep Matthews till he either retires or dies....

[immoderate]

3. Matthews attracts a younger audience?

--imm

[JI7]

2. it was ED'S DECISION to move , the 5 days was too much for him

he wants to spend more time with his wife.

and the weekend thing allows him to do more in depth , specific stories rather than the news of day stories for weekday shows.

[BigBearJohn]

6. That's not what Politico was told by MSNBC, as reports indicate.

"Sources at MSNBC told POLITICO that that was a very generous interpretation of events. Schultz was pushed out to make way for new talent, they said."

See: http://www.politico.com/blogs/media/2013/03/msnbc-ending-ed-schultzs-weekday-show-159273.html

[JI7]

8. politico isn't that reliable. i would wait for other sources

but based on what ed said i believe him.

[Javaman]

11. This is nothing new and not as nefarious as you think it is...

over the past year Ed has had to leave due to his wifes illness and he has said in interviews that he would love to spend more time with his wife.

As far as bringing in younger people, so what? They have a voice and should be heard as well.

My sympathies are with Ed and I hope his wife is okay.

Not everything is part of a "master plan".

Sometimes a cigar is just a cigar.

[Arkana]

13. Politico is shit and anything they say should be taken with an entire salt lick's worth of salt.

[ChisolmTrailDem]

4. He said he was all for it. eom

[kavehahangar09]

5. Ed's ratings weren't that great...

I'm a big fan of Big Eddie, but his ratings were starting to falter, and I don't think his message was really resonating with majority of MSNBC viewers out there, at least as much as it used to. He's a great host, and has a lot of passion, but his niche is fighting for union and labor rights, while Rachel, Lawrence, Matthews, et al, are covering DC type news. Granted, we may not all relate to that, but it's about what is good for business and viewers, unfortunately.

By the way, moving his show to weekends is a great way to broaden the audience on Sat/Sun, and gives Ed more of a chance to focus on his radio show and then use the weekends for a TV show. He will still have almost as many hours to work on those two days on the weekend (four hours) as he has right now with his 8pm show during the week (five hours).

So let's all take a breathe and see what tomorrow brings us with this new host that will be announced... and based on the fact that it will be announced during a meeting with all the big NBC News execs, it won't be an Ezra Klein or Chris Hayes.

[BigBearJohn]

7. ratings?

"Schultz's ratings have also been solid, and MSNBC is riding high from its performance during the presidential campaign."

See: http://www.huffingtonpost.com/2012/11/12/ed-schultz-ezra-klein-msnbc_n_2116267.html

[In_The_Wind]

9. Hello ~ kavehahangar09

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[malaise]

10. Ed could not handle both radio and TV during the week n/t

[GoCubsGo]

12. Yup.

I am surprised that he lasted this long. I don't know how he does it. I suspect he doesn't really care for living in NYC, either. This way, he can just be there only on the weekends. I get the impression he really misses ND/MN.

I usually web stream Ed's shows, since I don't have cable. I like the time period he's going to be on, as there is nothing else on TV worth watching then--even on my local PBS, which otherwise has great programming.