Texas Business Creates Truck Decal Of Woman Bound And Tied To Bring In New Customers

[The Straight Story]

Texas Business Creates Truck Decal Of Woman Bound And Tied To Bring In New Customers

A Texas sign company, hoping to get some extra attention for its business, has created a truck decal featuring a woman bound and tied.



The decal shows a blonde woman in jeans curled up on the bed of a pickup truck, her hair obscuring her face and her hands and feet tied with rope. It's meant to be slapped on a truck's tailgate, creating an optical illusion of an actual woman lying in distress.

KWTX News 10 in Waco, Texas reported that Hornet Signs put the decal on the back of an employee's truck to show how realistic its signs are. A female employee volunteered to be tied up and photographed for the promotional material.

"I wasn't expecting the reactions that we got, nor was it really anything we certainly condone or anything else," Hornet Signs owner Brad Kolb told KWTX. "But it was just something...we had to put out there to see who notices it."

Kolb also claimed that since the controversy, he has seen a rise in decal orders.

KWTX said it asked viewers what they thought of Kolb's marketing stunt, and the responses the station received were pretty "one-sided" against it. Some viewers said they even called the police when they saw the decal, thinking a woman was truly in trouble.

http://www.huffingtonpost.com/2013/09/06/texas-truck-decal-woman_n_3881700.html

[Jesus Malverde]

1. "I wasn't expecting the reactions that we got"

sure he wasn't..

[MNBrewer]

2. oh gawd that's awful!!

I can think of other, non-disgusting ways to show your truck tailgate decals are realistic. Ways that might be funny or cute, like a row of adorable kittens lined up across the back. Or a friendly garden gnome.

[madrchsod]

3. advertising 101 fail....

[Drahthaardogs]

13. He knew exactly the kind of reaction he would get, and he made national news with this

He is selling pickup decals. Offending the ladies who frequent PF Chang's for lunch does not matter. They are not going to buy his crap anyway. Guys who drive trucks (his customer base) are probably ordering these like hotcakes. Much like the company that sold ex-wife targets.

[chervilant]

4. Disgusting!

What WERE they thinking?!? Totally disgusting that this resulted in "a rise in decal orders"!

[krispos42]

5. Next one: a tallish, lean, black guy with big ears.

[Rex]

6. Ya who would notice a woman bound and gagged in the bed?

Oh haha funny stuff there fellow Texan! Hey, I got a NEW idea for a decal, it is one of Kolb bound and gagged in the bed of a pickup truck! What!? Why not so funny now!?

They knew exactly what kind of message they were sending...fuck Brad Kolb. Why not a decal of a tiger sitting in the back asleep? Wouldn't that have caused some PR?

[MNBrewer]

7. Tiger, that's a good one.

Or a unicorn.

[Rex]

8. Or a person.

Just curled up asleep in the back...no, had to be something that maybe was a little bit of projection on the part of the owner me thinks.

[zappaman]

12. "Why not a decal of a tiger sitting in the back asleep?"

Stealing this.
Don't even think of coming after me for money.
I will be hiding in Denmark...

[roamer65]

9. That's sick.

Anyone who would put such a thing on their truck is sick.

Paying people to put tastefully done ads on the back tailgate would have been a much better idea and not an epic fail like this one.

[cthulu2016]

10. Well, if you like being pulled over by cops every day, it's brilliant

[malthaussen]

11. There was another post in the Lounge:

http://www.democraticunderground.com/1018474539

Different decal, but I suspect the same hand at work. I think the Lounge's is in even worse taste, someone bound with a plastic bag over his head is rather over-the-top.

-- Mal

[MicaelS]

14. That is some sick shit. n/t

[KittyWampus]

15. the police should charge him for every bogus call they get due to a truck using that decal.