Hillary Clinton launches campaign in Oakland

[bigtree]

Last edited Thu Jul 24, 2014, 08:59 PM - Edit history (5)

OAKLAND, Calif. (KGO) -- Former Secretary of State Hillary Clinton launched a campaign in Oakland today. But she's not running president -- yet.

This campaign is about promoting an early childhood development program. KGO's Scott Lettieri reports from Children's Hospital Oakland, where Clinton received a very warm welcome.

The project is titled Talking Is Teaching, and it's a joint venture launched by the Clinton Foundation and Too Small to Fail, a San Francisco-based organization that aims improve the health and well-being of America's children ages zero to five.

read: http://www.kgoradio.com/common/page.php?pt=Hillary+Clinton+Launches+Campaign+In+Oakland&id=85103&is_corp=0




Clinton Foundation ‏@ClintonFdn 34m
@HillaryClinton launches #LetsTalkOakland w @2SmallToFail​ to help parents & caregivers talk, read, sing to kids. pic.twitter.com/rG5WHagZFQ




Too Small to Fail @ ‏2SmallToFail 6h
One of our favorite photos from yesterday: @HillaryClinton and little Xochi #LetsTalkOakland pic.twitter.com/pgo9qC0Q9T




Hillary Clinton puts kids in front of politics in Oakland

The multimedia campaign is designed to remind people that "parents are a child's first teachers and the family is the first school," Clinton told a group at the UCSF Benioff Children's Hospital Oakland Research Institute. If parents take the time to "talk, read and sing to their babies," she said, they can boost their children's chances in school and beyond at little or no cost.

The "Talking is Teaching" campaign will highlight how even the simplest actions, like talking to a baby or youngster as a parent goes about the daily routine at home, can have profound effects on a child's development.

"I could not be more enthusiastic about what's happening here in Oakland," Clinton said. "We want to empower parents to close that (achievement) gap" that often shows up as soon as children from low-income families start school.




Clinton launches Talk, Read, Sing campaign

“Brain research is showing us how important the first years of life are,” Clinton said, “and how much a simple activity can help build brains.”

Oakland will be the second city – the first was Tulsa, Oklahoma – to receive a concentrated dose of messaging about the importance of verbally engaging infants and toddlers. As part of the “Talking is Teaching: Talk Read Sing” campaign, residents can expect a multimedia campaign featuring television commercials, a radio spot, billboards and bus station ads. Local retailer Oaklandish will also be launching a new clothing line for babies that includes onesies that read, “Let’s talk about hands and feet,” and baby blankets proclaiming, “Let’s talk about bedtime.” For every item purchased, Oaklandish will donate one item to a family in need.

A targeted campaign to reach new parents will launch at the Benioff Children’s Hospital and through Kaiser Permanante. Benioff and Kaiser Permanente will distribute the onesies and other materials informing parents about the importance of talking to their children regularly. New parents will also have the opportunity to sign up for a free mobile health service called Text4baby that will send them prompts and information about how to enhance their child’s vocabulary development. The children’s hospital campaign is set to last for three years and will be funded largely by a $3.5 million gift from Lynne and Marc Benioff. The Kaiser campaign is working with the Clinton Global Initiative to provide materials.

Studies have found a gap of 30 million words between the vocabularies of 4-year-old children growing up in low-income homes and those growing up in homes headed by professional, college-educated parents. Clinton pointed out that though gaps are found among families with different income levels, that doesn’t have to be true. Talking and singing to children is free and something all parents can engage in, she said.

However, research has found that many parents from lower-income backgrounds doubt their ability to help their children do well in school, which could lead to lower engagement among parents. Starting school with fewer words sets kids at an immediate disadvantage that can continue throughout their public school careers, according to researchers.

“The word gap leads to the achievement gap,” Clinton said. “We want parents and caregivers to feel that starting today, they can help (their children).”


____ A new campaign from Goodby Silverstein & Partners called "Talking Is Teaching: Talk, Read, Sing" is launching in Oakland. It features a clothing line, designed by GS&P, that will be given away free of charge to new parents.

The campaign, developed for the Bay Area Council, highlights how simple actions done every day from birth—such as describing objects seen during a bus ride, singing songs, reading aloud or telling stories—can significantly improve babies' ability to build vocabulary and can boost their brain development.

The onesies, blankets and other materials will be distributed free of charge at more than 15 locations: Oakland hospitals, pediatric clinics, family playgroups, childcare programs and First 5 Alameda County. The clothing and blankets are all being produced by local clothing retailer Oaklandish.

The campaign also features billboards and bus-shelter ads with prompts like "Let's talk about the bus" that will remind parents that everyday activities are an opportunity to help their child develop.

The idea caught the attention of Too Small to Fail, a joint initiative of Next Generation and the Bill, Hillary & Chelsea Clinton Foundation, and they are sponsoring the campaign as well, with plans to make it the model for a national initiative. Other partners include UCSF Benioff Children's Hospital Oakland and Kaiser Permanente. Marc Benioff, founder and CEO of Salesforce.com, has donated $3.5 million to develop the campaign in the Oakland community.

watch:

http://toosmall.org.

[mylye2222]

1. Hillary there, Hillary here, and Hillary over there.....

Soon people will believe she is the ONLY Dem female politician existing.
Yes, the initiative is wonderfull.....but....I'm done. Media relaying all her appearances, at anything, and so....

[bigtree]

2. yes, I know

. . . you're so disinterested you clicked on this thread and responded to it.

Done now? I really hope so.

[DURHAM D]

4. Given you are on the other side of the Atlantic

seems you can easily avoid news regarding our 2016 elections. Is the EU getting their shit together regarding Russia?

[JEB]

3. Oh look, it's Tinkerbell.

[bigtree]

5. funny

I don't hear clapping

[SidDithers]

21. Yer doin' it wrong...nt

Sid

[mylye2222]

6. I mean, she should better use her popularity to cross the states in support of Dems in diffiult

races. I have nothing abour her. I just think all of this permanent HRC promotion is overdone. Americans know her . They know she's a capable person. So why this need to make the headline at almost every hours? Always the Clinton foundation, or her, or Chelsea.... What's behind this really?

[bigtree]

7. thought you said you were done

. . .I'll bet this organization and the children that are helped appreciate her.

That's what matters to me, not the spamming drivel of anonymous internet cranks.

'What's behind' this spamming of yours?

Take a look at that sig of yours:

"Be the change you wants to see around the world."

Is that just window dressing, or do you actually believe it?

[DURHAM D]

8. She is doing what she has been doing for almost 50 years.

What have you done for women and girls lately?

[mylye2222]

10. Oh nothing....Only,

protesting womens inequality in salary, written to the authorities to block a group of lone refugees women do be deported, spoke out against sexism in French politics,.....pressured a French parlement person to pass a bill incresing sanctions against violence against women...really, nothing.....

[DURHAM D]

13. Goodness.

I am surprised you have time to post cranky drivel here.

[wyldwolf]

14. so you argued with someone about economic equality sexism, wrote a letter or two...

... keyboard and dinner table activism. But what influential actions have you taken?

[mylye2222]

16. Unlike, Mrs Clinton, I dont have THE NAME and fame,

so you doubt that influence is way more difficult.

[wyldwolf]

22. but you have time to make ridiculous criticisms of her.

Hint: When you're well known person, you don't have to try to make headlines. Just stepping out of your house gets attention.

[mylye2222]

24. Re read my statements.

I spoke of her over presence. What has it to do with her record?????

[wyldwolf]

25. I did, and here they are for those who don't want to go back up thread

"I just think all of this permanent HRC promotion is overdone. Americans know her . They know she's a capable person. So why this need to make the headline at almost every hours? Always the Clinton foundation, or her, or Chelsea.... What's behind this really?"

WHAT "permanent HRC promotion?" She's famous. Anything she does gets attention. She has no "need to make the headline at almost every hours."

What she's doing in the OP is just an example of long history of similar work and you have an issue that the media is reporting it??

[iandhr]

9. Apparently the Hillary haters...

… hate her so much that reading a book to small children draws a negative reaction.

This is a new low even for this place.

[wyldwolf]

12. it's a DLC trick to get corporate money from children's books publishers.

[William769]

11. Good! She's been a champion for that cause.

[mylye2222]

15. I never said the contrary,

I was talking abour her over presence everywhere. Yes the cause is important, but as the Senate is in danger to be taken back by RW, she , in this moment, should be maybe usefull to by speaking in support of candidates around the country.

[bigtree]

18. yes, the cause is important

. . . let's talk some more about your sig line.

Are you aware of who that (mis)quote originated with?

here's a few more from the same person:

“I look only to the good qualities of men. Not being faultless myself, I won’t presume to probe into the faults of others.”

“Man becomes great exactly in the degree in which he works for the welfare of his fellow-men.”

“An ounce of practice is worth more than tons of preaching.”

[mylye2222]

17. What is funny is that, as the same time, a thread

where an OP explain his/her fears about HRC wishing to encourage intervention in Iran is running, and the response in support of HRC are far less rude, IMO.

[bigtree]

20. you're slipping now into a familiar incoherency

. . . here's a corrected quote for your sig line.

“You must be the change you want to see in the world.”

[Boom Sound 416]

19. How much did she charge for that?

[bigtree]

23. well, she didn't charge anything. Her association will serve to elevate the cause

. . . and, hopefully, attract other supporters.

[JDPriestly]

26. This is a great idea. We need much, much more parent education about how ot raise children.

I hope Hillary sticks to this and that this is not just a flash in the pan project.

Hillary could do far more to help America if she really threw herself into this project and spent the money she has raised from Wall Street, banks and corporations on this project than if she ran for president.

I don't think she is the best person to be our next president, but I do think she is a good person to raise awareness and money for early childhood education.

Educate a parent and you educate the child.

Excellent.

[bigtree]

27. kick

[LWolf]

28. This is great.

I've been a lone voice in the wilderness, saying exactly this, for several decades. I've suggested these kinds of things locally, just for schools and districts I've worked for, and been shot down every single time.

I hope this takes off.

[Starry Messenger]

29. k&r

Nice to see Oaklandish partnering up with community groups too. I'm glad Mrs. Clinton came to Oakland and gave it some love. It seems like Silicon Valley gets all the fundraising attention from the heavy hitters, but Oakland is really progressive and in need of a nice spotlight like this.