Salvation Army puts #thedress in a new light with powerful domestic violence ad

[ashling]

Last edited Fri Mar 6, 2015, 02:52 PM - Edit history (3)

http://www.washingtonpost.com/news/morning-mix/wp/2015/03/06/the-salvation-armys-powerful-new-ad-on-domestic-violence-puts-thedress-debate-in-a-new-light/

The Southern African branch of the Salvation Army has tweeted an image of a potent new ad that repurposed the mind-boggling viral content to make something that is likely to seem a little more meaningful.

:large

“The only illusion is if you think it was her choice,” the ad notes. “One in 6 women are victims of abuse. Stop abuse against women.”

Despite some problems that I - and others here - have had with the SA. they deserve kudos for this ad in South Africa

on edit:

Hours after the ad began garnering attention, the Salvation Army in Canada tweeted out the same image produced by the Southern Africa territory.

[SwissTony]

1. Great ad.

I will confess it took me a second look to see the black and blue, but once I did I couldn't see the white and gold.

[ashling]

2. I just edited my op to ad some more text from the spot

the only illusion is if you think it was her choice

[ashling]

3. kick

[sheshe2]

4. Powerful Image and Words ashling.

[GliderGuider]

5. Fantastic re-purposing of the meme! nt

[snooper2]

6. After a # hashtag thing is used on twitter is it burnt for all eternity?

[ashling]

8. I'll admit, I am not fluent in #

I'm so old that I still call this a "number sign"

I'm still miffed that when voice mail technology got ahold of it it was all of a sudden a "pound sign,"

I always thought that "lbs" indicated pounds

Now this # is a hash tag ????

I alway thought hash was corn beef and potatoes.

I'm so ken'fyoozed

[niyad]

7. kicking for continued visibility

[F4lconF16]

9. K&R well done on their part.

While I have my issues with them, kudos for this.

[cwydro]

10. K and R.

Thanks for posting!