News Corp. buys start-up Storyful for $25 million

[Omaha Steve]

Source: AP-Excite

News Corp., the newspaper publisher and media company, said Friday that it acquired Storyful, a company that gathers user-generated news and video, for $25 million to help it grow its digital and video business.

Storyful, which bills itself as a "news agency of the social media age," finds, verifies and acquires news content that people share online. The company distributes the content to its partners, which include news organizations and advertising agencies.

New York-based News Corp. said its newspaper, The Wall Street Journal, is already a Storyful customer. The company said its acquisition will complement its video offerings, such as WSJ Live and the recently launched BallBall in Asia. Storyful videos generated 750 million views for its partners, News Corp. said.

FULL story at link.


Read more: http://apnews.excite.com/article/20131220/DAAQB7C82.html

[mazzarro]

1. This is just the right compliment to News Corps' RWNJ operations

The acquisition will fit well in to their game of gathering and propagating RW fabrications they call news - so no surprise here for me.

[jmowreader]

2. And this is different from Pajamas Media, how?

[dawn frenzy adams]

3. What?

A company that has generated over 100 arrests should not be allowed to buy anything.

[Jesus Malverde]

4. This news junkie has never heard of storyful.

Good luck with the venture Murdoch ...hope it's not another myspace...