The secrets of fake flavours (BBC)
By Chris Baraniuk
Artificial flavours are more complex and interesting than first appears. Chris Baraniuk discovers a world of sensory trickery and a curious myth about fake banana.
Banana flavouring. You know it well. If you close your eyes for a moment and think back to those countless pieces of confectionary or flavoured puddings, that recognisably artificial banana-like note will probably come back to you. Monotone, saccharine, and quite removed from the real, fresh bananas you eat as a snack or with lunch.
Artificial flavours like these are often criticised as unnatural. However, some artificial flavourings are significantly closer to natural than it might appear. The reason they sometimes fail to taste like their fresh counterparts can be more complex than simple chemistry which is why flavour wizards and foodmakers are employing clever new techniques to trick our senses.
So, why doesnt banana flavour taste like banana? The answer is complicated and it begins with a legend. Theres a story that the archetypal banana flavouring has very authentic origins; that artificial banana flavourings were developed from an old variety of banana called the Gros Michel. The Gros Michel, or Big Mike as it was affectionately known, was once prevalent in Western supermarkets.
That was until a ruthless fungus called Fusarium oxysporum, or Panama disease, all but wiped out the Gros Michel during the 20th Century. To keep consumers love of bananas satiated, producers cultivated a banana strain known as the Cavendish, which was resistant to Panama disease but which had a somewhat different flavour. The story goes that more pungent Gros Michel-derived flavourings persisted, which accounts for the dichotomy between banana flavourings and the commonly eaten fruit.
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more:
http://www.bbc.com/future/story/20140829-the-secrets-of-fake-flavours