Taxi 2.0
http://vimeo.com/94803083
I've been catching up on a bunch of videos lately, here is another one. Very thoughtful and educational look at the rise of the "sharing economy" on the cab business.
"If you live in San Francisco, theres no doubt youve seen a pink-mustache-clad Prius driving around in the city. Hell, chances are youve probably gotten in one after a late night at El Rio. These peer to peer transportation companiesoften referred to as rideshareshave been making a huge presence in the Bay Area and other cities worldwide. Lyft, Sidecar and Uber, all Bay-based companies, are at the forefront of this industry. They claim to be cheaper, faster and friendlier than traditional cabs. However, ridesharings popularity is equally matched by its controversy. These companies pose a serious threat to the taxi industry, which provides rides to everyone else without a smartphone. Taxis are required to undergo extensive rules, while rideshares are significantly unregulated in comparison. And aside from just competition, taxi proponents say these rideshares are unsafe for the public. In the midst of this drama, drivers on both sides of the playing field struggle just to put bread on the table.
Taxi 2.0 is a short documentary not just about the heated war between taxis and rideshares; its about the lives of drivers caught in the crosshairs."