Obama campaign’s case: Forward

[babylonsister]

Obama campaign’s case: Forward
Posted by
CNN Chief White House Correspondent Jessica Yellin and CNN Political Editor Paul Steinhauser


(CNN) – The Obama campaign has released a seven minute video making the case for the president’s re-election. The video reveals what appears to be a new Obama campaign motto: Forward.

In the video, the Obama campaign makes the argument that economic conditions are improving and the president’s accomplishments were possible only against the undertow of a resistant Republican party.

The video begins with the job loss and mortgage meltdown in 2008 and even includes a quick image of George W Bush, seeming to make the point that Obama inherited the nation’s economic and unemployment crises.

The video argues that under Bush the economy shed 4.4 million jobs but Obama’s stimulus saved up to 4.2 million jobs. It argues that his auto rescue saved 1.1 million and now conditions are on the upswing, with an increase in manufacturing jobs and 4.1 million private sector jobs from March 2010 to March 2012.

The voice over narration says it was “An economic disaster, the worst in a generation” but the president “never lost faith in America’s ability to meet the challenge.”


more...

http://politicalticker.blogs.cnn.com/2012/04/30/obama-campaigns-case-forward/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+rss%2Fcnn_politicalticker+%28Blog%3A+Political+Ticker%29

[bemildred]

1. Bwaaahaaahaa.

Perfect. He is sooooo going to clean their clocks, eat their lunch, and steal their cookies.

[babylonsister]

2. From your lips, my friend!! nt

[polichick]

3. Here's what came to mind (among other things): TAKE THAT HATERS!

[johnnyrocket]

4. Very impressive, there's no slouches over there at campaign HQ.

[jenmito]

5. Here's the video:

http://electad.com/video/barack-obama-ad-forward/

[Drunken Irishman]

6. It's a very good, positive video...

I know people are going to roll their eyes at me, but it's very similar to something seen in the 80s from Ronald Reagan. That type of campaigning is effective. Americans like optimism and hope. Romney might be the challenger, but instead of doing what Obama did in '08, you know, running on hope & change, Romney is running on pessimism and reactionary ideas. It won't work, IMO, because Americans don't like that. When you're negative, when you're constantly talking doom & gloom, it turns voters off. Obama didn't run on doom & gloom in '08 and instead, focused on a better tomorrow. Romney is caught up in this idea that he needs to sour the American public on their lives, make them think things are the absolute worst and I don't think Americans like that.

Negative campaigning, not in the, 'my opponent sucks' sense, but in the 'America sucks' sense never works. It hasn't worked, at least not recently. Reagan was the master at making average Americans feel good. Hopefully this is an ad that does the same. Clinton did it too. He was very effective at it. Romney? Not so much. Obama did it in '08, but it's more difficult doing it as the incumbent. More ads like this, though, will help immensely.

[Omaha Steve]

7. Kick