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(37,648 posts)

5. Same reason women need their own soap.

Mon May 21, 2018, 07:50 AM

May 2018

Neither "need" their own soap, but their skin is different. And different fragrances appeal to the sexes. Phermones & all that.

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When Unilever launched DFM ( Dove for Men) here is how Old Spice responded. [View all] Le Gaucher May 2018 OP

Same reason women need their own soap. Honeycombe8 May 2018 #5

Different fragrances? Codeine May 2018 #8

Yep, exactly. forgotmylogin May 2018 #17

Because we stink. n/t Orsino May 2018 #25

LOL!!! (nt) ehrnst May 2018 #10

Advertising has everything all fouled up bucolic_frolic May 2018 #3

It's one of my favorite rant topics also. llmart May 2018 #12

Build and articulate a strong, simple, positive platform Achilleaze May 2018 #4

Or just put a half-naked guy on a horse leftstreet May 2018 #22

Your last line says it all! lastlib May 2018 #6

Old Spice is a P&G product so I doubt its budget is too limited rurallib May 2018 #7

OS had its own budget ..not under P&G .. Le Gaucher May 2018 #19

Dean's 50 state strategy worked well in 2006 and 2008 IronLionZion May 2018 #13

What you're suggesting sounds like the "Salmond Doctrine". Denzil_DC May 2018 #15

Old Spice likes to claim that if my grandfather hadn't worn it... malthaussen May 2018 #16

Lol.. Le Gaucher May 2018 #18

We have got to get past the things dividing us. sarah FAILIN May 2018 #20

52 recs - what is this ambush marketing that doesn't mention the competition? muriel_volestrangler May 2018 #21

Ambush marketing wasn't the main point .. Le Gaucher May 2018 #23

It has to include "we are better than the Republicans" muriel_volestrangler May 2018 #24