The late Don Lancaster, author of "The Incredible Secret Money Machine" or ISMM for short, (1) talked about imaginary, or j-dollars, j being the symbol (alternatively i) of the imaginary axis of complex numbers. (2)
(1) https://www.tinaja.com/ismm01.shtml
https://tinaja.com/
(2) From ISMM
tactics secret-know the difference between cold cash, J-dollars, and megabucks
Cold cash Is what you get when you supply a quality product to a known bunch of customers at a bargain price. It Is the only type of Income your money machine should seek.
The letter "j" is the engineer's symbol for an Imaginary number. j-dollars are Imaginary dollars that simply do not exist. So many start ing money machines end up ·chasing these ephemeral j-dollars and end up with nothing to show for it.
One j-dollar chase starts when you assume some need exists when It really doesn't. It's easy to spend lots of time and effort only to find out that the supposed market couldn't care less about what you have to offer. Some older electronic will-o-the-wisps include specialized timers for sports car rallys, ballistic chronometers, photographic shutter tes ters, and just about anything else electronic that "should" be useful In the photo market. There's lots of other examples. Usually, you get into the situation where the people whom you think are your market either don't have the money, do the job otherwise, don't believe you, or are smart enough that they don't need your help.
If you are Into something very specific and specialized, make sure there's enough nickels available to feed you.
Another j-dollar snipe hunt takes place when you assume something about a market that simply Isn't so.
The free ebook differs from the real one in one respect.
A cartoon is missing from the ebook.
I let a pinterest user break copyright, so I don't have to.
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