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Reply #19: Micro-targeting is not about big donors [View All]

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LiberalFighter Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Nov-15-06 09:54 PM
Response to Reply #5
19. Micro-targeting is not about big donors
It is about identifying the issues that the voters are concerned about.

I don't think the targeting is anywhere near what it should be here in Indiana.
They should know whether they are gun owners, what type of beer or other alcohol they drink, car they drive, whether they are a veteran or in the military and other marketing data available that would help target voters on key issues.

And then supplementing that data with local polling.
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